A well-rounded board of directors can offer vision and direction to an organization as well as provide essential skills. One of the best ways to enhance your community and make it the best that it can be is to volunteer as a member of the HOA board. Volunteering is a great way to share your talents and to give back to your community. For HOA boards, member involvement is crucial to providing responsible and successful HOA management. At times, filling positions on the board can be a challenge because homeowners have a lot of demands on their time, but having a stable and energetic board is one of the most crucial parts of a successful association. Here are a few tips on how to recruit potential HOA board members in a positive and encouraging way:
Appeal to the Specific Talents of the Individuals in the Community
Sometimes homeowners feel like they wouldn’t benefit the community because they believe they do not have strengths or talents. However, a board does not simply only need someone who is good at accounting, it needs people with all manner of skills. Find people who like technology, gardening, party planning, or even construction and appeal to their specific skill.
Encourage Those Who Complain to Serve
If a community member frequently complains to board members about board decisions or community issues, they may just make a good board member. The fact is that if a particular community member knows enough to complain, then they are paying attention to the board and its actions. If you find that they particularly often politely complaining, try to see if you can encourage them to get involved so that they can have an active hand in improving the community.
Educate & Advocate
Homeowners may be more likely to volunteer for the board if they understand what’s expected of them once they’re a member. This can easily be done in 3 steps.
- Create a board job description – This document let’s potential board members know what is expected of them and reminds existing board members of their requirements.
- Develop an orientation process – Even an hour or two of education for a new board member and by-laws can make the difference between an aware board or an uninformed board. Take the time to make new board members comfortable with the organization, introduce them to key staff and lead volunteers, and refer them to where they can access more information if they need it. Encourage the members to participate in a Board Member Class, Leland Management offers free educational training for board members. This will make them feel included and proud that they will know what is expected and how to partake in their role.
- Outline policies on board involvement – Boards are meant to “guide” and bring resources and talents to aid the cause, not to micro-manage the community.
Keep board operations transparent
If homeowners feel alienated from the board and its dealings, they’ll be less inclined to participate in any manner. Encourage homeowners to attend monthly meetings, send out newsletters highlighting meeting minutes, keep fresh content on your community’s website to allow everyone to be able to see the calendar to know when the next meeting is at so they aren’t guessing.
HOA boards do important community business that requires knowledgeable and involved members. Recruiting takes time and effort. Investing time in learning more about the expertise of your members, identifying those you want to encourage, and deciding your method of approach are vital to assembling a great board. Boards do not have to go it alone: association management services (Leland Management), tools, education, and guidance are available. A strong board can lead to a strong community, so taking the time to find real gems in your community will go far. Start improving your recruiting methods today by implementing the ideas listed above today.